podcasting rules

The Seven Podcasting Commandments

The growing demand for quality, entertaining, and interesting podcasts are a testament to the contemporary climate for on-demand content. Though when it comes to this increasingly popular form of audio marketing, there’s certain ‘rules’ brands and marketers should follow for podcasting success. Check out the following seven podcasting commandments that no podcast should be without.…

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google podcast strategy

How The New Google Podcast Strategy Could Double Your Audience

Google has launched a revolutionary new podcasting strategy that will change how people find and listen to shows. There’s now a fully-fledged podcast experience, with subscriptions, a ‘top podcasts’ list, and personalised recommendations already installed on most Android phones. The new Google strategy combines all the features you’d expect from an app but integrated with…

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